39. Tom Peters searching for small business excellence in tough times
In a fast changing world the need is more than ever to be at the top of your game to survive and prosper – in recession it is tough and in the growth stage the competition gets fiercer. As a small business you generally have more control over your destiny than as an employee, so you […]
38. Peter Drucker interpreted for small business part 10
This is the last part on Drucker. Drucker wrote a lot about motivation. Although like Frederick Winslow Taylor he wanted to build a business system, unlike Taylor Drucker is always aware of the human dimension. He talks about the need to be passionate about what you do, always learning and enjoying. This is not always easy […]
18. Small business help from beyond the grave
A spooky title – are we into seances? Well, no. But just because the business guru is no longer alive does not mean there are not a number of useful lessons for small business. For instance let’s go back a long way – Frederick Winslow Taylor died in 1917; he was born in 1856. His major […]
17. Long Tail example in the Sunday Times
Some years ago I was reading the Sunday Times over the weekend and came across an article which was the perfect example of what I had been writing about the Long Tail, both as a reality and how the idea has become sufficiently established for it to help mould – or at least express – business views. The article […]
16. Long Tail Lessons for Small Business
Summing up all the ideas in ‘The Long Tail’ by Chris Anderson into a series of do’s and don’ts for small business is pretty straightforward as he concludes the book with 9 Long Tail rules for web-based businesses (and some of these rules are also relevant for non-web-based businesses that use the web in some way). But […]
15. The economics of Anderson’s Long Tail for small business
Anderson puts very well, I think, the nature of the Long Tail when he says: “In the tyranny of physical space an audience too thinly spread is the same as no audience at all” and then goes on to show how the web has changed all this. The new economics is that demand keeps on […]
1. The Apprentice Hullaballoo
This blog was written after the end of a series of the TV show: The Apprentice, and it started me thinking about the relevance of large business experience to small business, and started a series of blogs that provide a round-up of classic business thinking but applied to small business. So everyone has had their say on […]
