01727 837760

The Gurus - Managing and Marketing

28. Implementing Drucker’s Management by Objectives

Setting objectives is a useful start to getting your business focused and firing on all cylinders; if you employ people, it will help their focus to be aligned with yours, and if you do not, it will help you avoid getting distracted from where you want to get to. But it’s impact will be severely […]

27. Peter Drucker and Objectives for Small Business

Peter Drucker introduced the concept of Management by Objectives, which certainly from the 70’s onwards became universal in major companies. It is the concept that management is about balancing needs and goals with resources and setting relevant, measurable and achievable objectives. It has influenced generations of business managers, so much so that in larger businesses at least it […]

26. Peter Drucker key concepts for small business

In his 1954 book, The Practice of Management Drucker looked at management in a human environment rather than a mechanistic one as Frederick Winslow Taylor had a generation or so before. He posed three key questions which have become the standard building blocks for much strategic and marketing thinking since: What is our business? Who […]

25. Peter Drucker – the gurus’ guru – but what about small business?

Peter Drucker is probably the most influential business guru of all time. Born in 1909, died in 2005, he published his first book, The Concept of the Corporation, in 1946 and his last, The Effective Executive in Action, in 2005 at the age of 95! He more or less created the concept of business management: before […]

Page 2 of 212

Quality Assured Member