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YOUR NAME, YOUR BRAND
Naming your business is like laying the foundations of a building, says Katrina Burchell- Burchell Consulting BRANDS, DESIGNS, COPYRIGHT. If the name is strong and aligned with your company’s products or core values your business will grow strong and stand … Continued
STANTA expands its business advice team
We are pleased that MARK FORDHAM has formally joined the STANTA team as a business advisor. Mark spent his early career in banking with NatWest, looking after small businesses before moving into accountancy and audit. In 2003 Mark set up … Continued
80% of your business value is probably intangible
– do you know what it is and how to protect it? © Katrina Burchell 2017 will explain all. Katrina Burchell is Founder of Burchell Consulting, IP Consultancy providing strategic and legal advice to small and medium sized businesses. … Continued
Grants now being offered
For Herts Start-Up programme clients, the following grants can be applied for (subject to eligibillity requirements and terms and conditions): Start Up Grant of £1,000 for businesses under 6 months old and £3,000 grant for businesses up to 3 yrs … Continued
Employed, or self-employed? That, is the question.
How businesses take on workers has come under the spotlight, with the government announcing an Employment Practices Review. And about time too! With zero-hour contracts, casual staff and so called ‘self-employed staff’, there is a lot to investigate. If your … Continued
What experiential marketing is and how it can help your business
Whatever size your business, exploring new ways to reach and engage with your audience is a vital part of growth and marketing strategy. Whilst traditional approaches to marketing offer easier to track metrics and a much clearer way to analyse … Continued
Great start to Herts Start Up Programme
I was impressed with the extensive knowledge and exciting ideas from both Mark and Mel and I came away with a headful of new thoughts. Please can you extend my appreciation to both men for inspiring me in my … Continued
The importance of events as a marketing tool
If you want to build connections and drive brand engagement (and let’s face it, what small business doesn’t?), there are a variety of ways to reach out to others and achieve your goals, especially in this age of social media … Continued
Top Tips to running a cost efficient small business
Aim for zero cost at all times How much can you get for free? Get office furniture by picking it up on Freecycle or the ‘free stuff’ section on Gumtree. Barter goods and services with other businesses. Look around the … Continued
Show off your best assets with Google’s Trusted Photography!
You will probably be familiar with Google Street View, the Google Maps feature that enables you to delve deeper into the 2D map and feel as if you’re walking down a street. You’ve probably even used it to see what … Continued
